That's why we launched GoodQues
We believe empathy leads to profit. In fact, we know it. We found 74% of people admit they would spend an average 20% more money on brands that they know are truly listening to them and their needs.
They've served as Chiefs of stuff. They may have pioneered the application of data in global agencies. Yep, they've led some big name brands (P&G, McCormick, AARP, CoverGirl, Pantene, Kiehl's).
All of that aside, today, they have one vision: make business decisions more human so that your brand can be more distinctive.